The Brutal Web
Dec 25, 2016
Web Brutalism is a style far from a naïve visual representation in vogue at the shadow of the Golden Gate then democratized by the digital prêt-à-porter of the WordPress themes.
It is free from visual cliché, from harmonious colors and proportions, from royalty-free images, parallax effects, and blurry videos that paint unlikely scenarios.
Brutal is a rebel taste that brings back at the dawn of web design, a style free from the modernist sophisticated essentialism — as opposed to its architectonic counterpart — and from web design banality which leaves room to the avant-garde kitsch.
